The video opens with a Sony logo on the side of the beige headphones. As the camera pans backwards, the beige WH-CH730N headphones comes into view in profile, with their contours catching the light. The camera shifts to a front-facing view as the ear pieces smoothly rotate, then the shot cuts to a close up of the soft cushioned foam ear pads, and the dedicated “NC/AMB” noise cancelling mode button.

Text on screen:　Advanced noise cancelling Dual noise sensor technology.

A close up focuses on the exterior microphone grill on the side of the headphones, then pulls back to reveal the full design.

Text on screen:　Lightweight Only 207g

The beige headphones are replaced by a blue pair on a blue background. Sound wave graphics pulse between the earpieces as the headphones rotate away from the camera.

Text on screen: High-quality sound Customisable to your taste

The white model appears, and folds smoothly into its compact form, expressing effortless portability.

Text on screen: Foldable Design Easy to carry

The scene transitions again to the pink model against a pink background, with a close-up of the soft headband, followed by the ear pads which gently expand and contract to highlight the everyday comfort.

Text on screen: All-day comfort

The black headphones replace them and rotate to reveal their sleek silhouette, with the green glowing LED indicator and USB-C charging port visible.

Text on screen: Long battery life 50-hour battery and quick charging

They continue to rotate away from the camera.

Text on screen: Crystal-clear calls Precise voice pickup technology

Returning to the blue model, the LED is lit in blue now as the headphones move to the centre of the frame

Text on screen: Ready for LE Audio Next-gen, ultra-low latency Bluetooth audio

Finally, all five colours gently float together into a clean, balanced lineup in profile, against a light grey background.

Text on screen: Colours to match your style

With a flowing, dynamic movement, the headphones transition into a horizontal arrangement, with the title “WH-CH730N LIGHTWEIGHT COMFORT. SERENE QUIET” followed by the animated Sony logo.